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E-Business Question Paper

E-Business

Course:Bachelor Of Commerce

Institution: University Of Nairobi question papers

Exam Year:2010

University of Nairobi
DIS 302 E-Business CAT BCom Module II (Nairobi Day) March 10, 2010 9-10:00 AM________________________________________
Answer ALL Questions
1. Differentiate between the following terms as used in E-business:
a. E-commerce and E-Business

b. Decision support system and Executive support system

c. Cross-selling and up-selling with the aid of CRM systems

d. Business model and revenue model

e. Structured and semi-structured decisions
(15 marks)
2. A large educational institution such as the UON has many types of information systems.
a. Give two examples each of Transactional Processing Systems, and MIS, in such an institution.

b. Explain the levels of management served and the type of decisions each system supports.

c. Describe the benefits and challenges of implementing and ERP system in place of functional systems in such an institution.
(15 marks)
3. The Gikomba Jua Kali Society has asked you to help them use the internet to reach a wider market locally and abroad mainly for furniture and hand-crafted carvings. Suggest a type of E-Commerce and how they would interact with customers, including payment system. Show why your proposal is the most suitable for this type of business, and the two most serious problems you anticipate. (10 marks)

E-Business Question Paper

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