Bbit 436:Ecommerce Question Paper
Bbit 436:Ecommerce
Course:Business Information Technology
Institution: Kenya Methodist University question papers
Exam Year:2012
KENYA METHODIST UNIVERSITY
END OF 2ND TRIMESTER 2012 (EVENING) EXAMINATIONS
FACULTY : COMPUTING & INFORMATICS
DEPARTMENT : COMPUTER SCIENCE & BUSINESS INFORMATION
UNIT CODE : BBIT 436/CISY 428
UNIT TITLE : E - COMMERCE
TIME : 2 HOURS
Instructions: Answer Question One and any other Two Questions.
Question One
Briefly explain FIVE key modes of E-commerce.
(5 Mark)
Differentiate the term "E-commerce" from "E-Business.
(4 Marks)
Identify FIVE key areas in which firms can conduct business online.
(5 Marks)
Citing FIVE major aspects that E-commerce laws should address to achieve a better environment for online trading.
(5 Marks)
Highlight FIVE major aspects that E-commerce laws should address to achieve a better environment for online trading.
(5 Marks)
Explain the following terms:
(6 Marks)
Business process reengineering
Valve chain integration
Enterprise resource planning
Question Two
Analyse the major challenges limiting the maximum exploitation of E-commerce in Kenya.
(10 Marks)
Describe FIVE goals of web attackers and show how they can be countered.
(10 Marks)
Question Three
Discuss SIX application components of electronic customer relationship management systems showing how they can be utilized to boost organizational profiles.
(12 Marks)
Elaborate on FOUR connectivity problems that may arise from the use of sub-standard network infrastructure.
(8 Marks)
Question Four
Drawing reference to the work of Michael Porter, analyze the key forces that shape the competitive structure of a particular industry.
(10 Marks)
Citing specific examples elaborate on how innovative technologies have impacted on commercial trends in Kenya.
(10 Marks
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