Bhtm 406:Tourism Products And Destination Management Question Paper

Bhtm 406:Tourism Products And Destination Management 

Course:Hospitality & Tourism

Institution: Kenya Methodist University question papers

Exam Year:2013



KENYA METHODIST UNIVERSITY

END OF 2''ND ''TRIMESTER 2013 (PT) EXAMINATION
FACULTY : EDUCATION AND SOCIAL SCIENCES
DEPARTMENT : EDUCATION
UNIT CODE : BHTM 406
UNIT TITLE : TOURISM PRODUCTS AND DESTINATION
MANAGEMENT
TIME : 2 HOURS




Instructions:

Answer any three questions.

Question One

Discuss the tourism destination planning at the following levels.

National level
Regional
International level
Site planning level.

Local community level

(20 marks)

Question Two
Examine the concept of sustainable tourism development and planning management for any successful tourism destination. (20 marksa)

Question Three
Examine Kenya’s tourism product sighting its strength, threats, weakness and opportunities. (20 marks)

Question Four

Discuss how seasonality affect tourism product and services commas
Examine the different types attraction available to Kenya as a destination.

Question Five

Evaluate the economic cost benefit of tourism products and services at any tourist destination.

(10 marks)

Discuss the concept of destination life cycle and its effect on customer satisfaction.

(10 marks)

Question Six

Examine the importance of different modes of transportation in development of a successful destination.

(10 marks)

Evaluate what must be considered when assessing tourism potential of a destination.

(10 marks)






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