Buss 025:Business Communication Question Paper
Buss 025:Business Communication
Course:Diploma In Business Administration
Institution: Kenya Methodist University question papers
Exam Year:2013
KENYA METHODIST UNIVERSITY
END OF 2''ND ''TRIMESTER 2013 (EVENING) EXAMINATION
SCHOOL : BUSINESS AND ECONOMICS
DEPARTMENT : BUSINESS ADMINISTRATION
UNIT CODE : BUSS 025
UNIT TITLE : BUSINESS COMMUNICATION
TIME: 2 HOURS
INSTRUCTIONS
Answer question one and any other two questions
Question One
Define and explain in detail the meaning of communication.
(4 marks)
Give six advantages of horizontal communication
(6 marks)
List and explain three characteristics of a good listener
(6 marks)
Highlight three factors to consider in the negotiation process
(3 Marks)
There are various types of business letters; highlight four types of such letters
(4 marks)
List three characteristics of an effective presentation
(3 marks)
Meetings make a good illustration of verbal corporate communication. Highlight two advantages and disadvantages of meetings
(4 Marks)
Question Two
Highlight four barriers to effective communication
(4 Marks)
Explain in detail guidelines to effective communication
(12 marks)
Highlight the 4S’s of effective business communication
(4 Marks)
Question Three
Write short notes on the words below which explain flow of communication in organization giving examples to illustrate the importance of each
Upward
Down ward
Horizontal
Diagonal
Question Four
Highlight the advantages and disadvantages of written communication
(8 Marks)
Define report writing
(2 Marks)
Explain five essentials of a good report
(10 marks)
Question Five
Explain the meaning of grapevine communication
(2 Marks)
Communication is the bloodline of any organization. Discuss this statement.
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