Entre 432:Business Planning Question Paper
Entre 432:Business Planning
Course:Business Administration
Institution: Kenya Methodist University question papers
Exam Year:2013
KENYA METHODIST UNIVERSITY
END OF 1''ST ''TRIMESTER 2013 (DAY) EXAMINATION
SCHOOL : BUSINESS AND ECONOMICS
DEPARTMENT : BUSINESS ADMINISTRATION
UNIT CODE : ENTRE 432
UNIT TITLE : BUSINESS PLANNING
TIME: 2 HOURS
INSTRUCTIONS
Answer question one and any other two questions.
Question One
Explain the five elements included in the marketing segment of a business plan.
(20 Marks)
Highlight any five guidelines of preparing a business plan.
(10 Marks)
Question Two
What is the importance of critical risk as taken into consideration while preparing a business plan?
(10 Marks)
Highlight the issues that mist be considered by an entrepreneur when performing a competitive analysis.
(10 Marks)
Question Three
Discuss the process of business planning. (20 Marks)
Question Four
Describe the financial statements that are mandatory to the financial segment of a business plan. (20 Marks)
Question Five
Identify the benefits of a business plan to (20 Marks)
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