Entre 432:Business Planning Question Paper
Entre 432:Business Planning
Course:Business Administration
Institution: Kenya Methodist University question papers
Exam Year:2011
SCHOOL : SCHOOL OF BUSINESS AND ECONOMICS
DEPARTMENT : BUSINESS ADMINISTRATION
TIME : 2 HOURS
INSTRUCTIONS • Answer Question ONE and any Other TWO Questions
Question 1
a) Mr. Onyango has been contracted by Beta consultants to write a Business plan for Milk Bar Business. Explain the qualities of such a Business plan. (10marks)
b) After operating his business for two years Miss Kamene was adviced by a consultant to write a business plan. Explain the reasons for such an advice. (10marks)
c) A potential investor regards the marketing plan as critical to the success of a business. Highlight the critical sections of that component. (10marks)
Question 2
a) Explain the sources of information that small scale entrepreneurs may use for writing their business plans. (10marks)
b) An entrepreneur is contemplating writing a business plan on mushroom farming. Justify such an opportunity. (10marks)
Question 3
a) Organization and management plan is an important component of a business plan. Highlight the sections of this component. (10marks)
b) Marketing research is important to the entrepreneurs before they write a business plan. Justify the reasons for carrying such a task. (10marks)
Question 4
a) Production plan should be included in a formal business plan. Highlight the sections of this component. (10marks)
b) Highlight the assumptions that entrepreneurs need to make when computing break even in the financial plan. (10marks)
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