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Bmgt 413: Strategic Management Question Paper

Bmgt 413: Strategic Management

Course:Bachelor Of Commerce

Institution: Kabarak University question papers

Exam Year:2014

KABARAK
UNIVERSITY
UNIVERSITY EXAMINATIONS
2013/2014 ACADEMIC YEAR
FOR THE DEGREE OF BACHELOR OF COMMERCE
BMGT 413: STRATEGIC MANAGEMENT
DAY: THURSDAY

DATE: 10/04/2014
TIME: 11.00 – 1.00 P.M.

STREAM: Y4S1
INSTRUCTIONS:
? Answers question ONE and ANY other TWO questions
QUESTION ONE
a) A mission statement commonly address different types of information in describing an
organization. Discuss the key elements of Mission statement.

(8 marks)
b) Discuss the role of the balanced score card as a tool for strategic management?

(15 Marks)
c) Using the value chain analysis model discuss how the internal environment of a firm is
assessed.

(7 marks)
QUESTION TWO
a) Evaluate the competitiveness of Moi Kabarak high school or Safaricom using Michael
Porters’ 5 forces framework. (10 marks)
b) What in your opinion are the key success factors in the sector the school is operating in?

(4 marks)
c) Give at least 3 strategies based on your analysis. (6 marks)

QUESTION THREE
a) An organization seeking strategic alliances would specify guidelines. Explain the key
guidelines they need to consider when taking such step to effectively manage the
strategic joint venture.

(12 marks)
b) Discuss how to carry out internal Analysis of a company.

(8 marks)

QUESTION FOUR
a)
Show some possible strategic control measures that can be suggested for an ICT
Department using an institution you are familiar with. (14 marks)

b)
How would you link strategic measures to policies OR how you would link short-
term objectives to long-term objectives.
(6 marks)

QUESTION FIVE
a) Why is strategy evaluation important?
(5 Marks)
b) Most Companies have adopted a strategic approach in their management style, on the
other hand the instrumentalist perspective argue that little is realized through intended
strategy. Discuss the instrumentalist perspectives and their argument for adopting this
perspective.

(9 marks)
c) Explain THREE basic roles of Environmental analysis and how they relate
with various levels of management.

(6 marks)

Bmgt 413: Strategic Management Question Paper

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