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Business Studies (Buss 030)  Question Paper

Business Studies (Buss 030)  

Course:Education

Institution: Kenya Methodist University question papers

Exam Year:2011



TIME : 2 HOURS


Instructions:
Answer question ONE and any other TWO questions

Question One
Explain the following terms
Marketing mix
General partner
Creditor
Consumer
Limited and unlimited company
Security (collateral)
(12mks)
Business and the government must work together for mutual benefit of both of them. Discuss the validity of this statement
(12mks)
Define clearly the term business. Explain why business firms exist
(6mks)

Question Two
Give and explain some of the major characteristics of an entrepreneur (8mks)
What is a corporation? Explain some of characteristics of corporations (7mks)

Question Three
Explain how a business could be socially responsible in each of the following areas
The customers
The government
The creditors
The customers
(8mks)
Give and explain the major functions of a manager
(7mks)

Question Four
Outline the major responsibilities of a financial manager
(8mks)
Discuss the importance of marketing to a firm
(7mks)

Question Five
Environment presents both opportunities and constraints to an organization. Discuss (15mks)






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