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Strategic Management(Buss 042) Question Paper

Strategic Management(Buss 042) 

Course:Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2012



TIME: 2 HOURS

INSTRUCTIONS:
Answer any three questions.
Question One
Make a distinction between organizational mission and vision.
(10mks)
Discuss the strategic management process.
(10mks)

Question Two
What do you understand by the phrase strategic thinking?
(8mks)
Discuss briefly the determinance between strategic management and classical management.
(8mks)
In what two ways can you explain the term management and business?
(4mks)

Question Three
Discuss the meaning of ’competitive advantage’
(10mks)
Show how organizational leadership can be a source of competitive advantage.
(10mks)

Question Four
Discuss the idea of strategy hierarchy.
(9mks)
Show how Michael Porters generic strategic call be deployed to earn an organization competitive advantage
(11mks)

Question Five
Explain why strategy evaluation and control is important in the strategy process.
(10mks)
In what ways are the following used to asses strategy effectiveness or otherwise?
Inputs.
(3mks)
Behavior
(4mks)
Output
(3mks)




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