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Strategic Management/Information Systems(Cisy 405/Bbit 414) Question Paper

Strategic Management/Information Systems(Cisy 405/Bbit 414)

Course:Computer Information Systems And Business Information Technology

Institution: Kenya Methodist University question papers

Exam Year:2011

TIME : 2 HOURS
INSTRUCTIONS Answer Question ONE (compulsory) in Section A and any Other TWO Questions in Section B

SECTION A
Question 1
a) What are the three roles of the board of directors in strategic management? (3marks)
b) How does Friedman’s view of social responsibility differ from Caroll’s view? (3marks)
c) What does the term S-O strategy refer to in a SWOT strategy matrix? (3marks)
d) What does the term W-T strategy refer to in a SWOT strategy matrix? (3marks)
e) Briefly describe what the strategic sweet spot of a company is. (2marks)
f) Which are the three general orientations that a corporation’s directional strategy is composed of? (3marks)
g) What does the term functional strategy refer to in strategy formulation? (3marks)
h) Describe the general orientations that a corporation’s directional strategy can be composed of. (3marks)
i) Which are the three key implementation questions that need to be answered in order to make strategy implementation a success? (3marks)
j) Name the four objectives of total quality management. (4marks)

SECTION B
Software delights ltd is an organization that develops special software used in the entertainment industry. They have recently commissioned you to assist them in re-mapping their strategy due to increasing competition and changes in the software development industry as a whole.
Use this scenario to answer questions 2 and 3

Question 2
The first thing you do is to perform a SWOT analysis. You discover the following from the analysis:
Strengths: the company well known in the international arena (0.2) (R3.5); good vertical integration (0.15)(R2.8); experienced software engineers(R4.5). Weaknesses: process-oriented R& D (0.1)(R3); poor distribution channel (0.2)(R4); poor employee relations(0.25)(R3.2)
a) Generate an IFAS table using the above information. The ratings are denoted as R and given on a scale of 1 to 5 with 5 being strongest. (15marks)
b) From your table identify two key strengths and two key weaknesses that you have identified. In which table would you use these four factors? (5marks)

Question 3
3. You have also identified the following from your analysis: Opportunities: entertainment industry growing fast in Africa (0.2) (R3.5); economic development of East Africa (0.15) (R4); economic integration of Europe (R4.5) Threats: pirated software (0.25) (R4); new product advances (0.14) (R3); increasing government regulations (0.05) (R1.5)
a) Generate an EFAS table using the above information. The ratings are denoted as R and given on a scale of 1 to 5 with 5 being strongest. (15marks)
b) From your table identify two key opportunities and two key threats that you have identified. In which table would you use these four factors? (5marks)

Question 4
Describe the following terms, detailing the steps involved in achieving each term:
a) Strategy formulation (12marks)
b) Strategy implementation. (8marks)

Strategic Management/Information Systems(Cisy 405/Bbit 414) Question Paper

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