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Social Entrepreneurship And Marketing(Entr 433) Question Paper

Social Entrepreneurship And Marketing(Entr 433)

Course:Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2011

TIME : 2 HOURS
INSTRUCTIONS Answer Question ONE and any Other TWO Questions
Question 1
a) Discuss the importance of social responsibility of an organization towards its surrounding community. (10marks)
b) Advise Afrochem, a newly established social enterprise involved in creating awareness of health status of getting capital. (10marks)
c) By citing examples of social entrepreneurs, explain the activities that they have engaged in order to create social change. (10marks)

Question 2
a) Explain the challenges that face social entrepreneurs in developing countries. (10marks)
b) Discuss the theory of entrepreneurship according to Peter Drucker. (10marks)

Question 3
a) Highlight the role of social entrepreneurs as change agents. (10marks)
b) Explain by use of examples the social initiative that social ventures engages in order to be responsible corporate citizen. (10marks)

Question 4
a) Examine the indicators of a social change as a result of using an intervention to reduce crime in Korogocho area. (10marks)
b) Social entrepreneurs use various techniques for improving creativity. Briefly explain FIVE techniques. (10marks)

Question 5
a) Explain FIVE social risks that social entrepreneurs face and the strategies they use to manage each of them. (10marks)
b) Mr Oloo has been contracted to write a project proposal to be given to the donors for financial assistance. Explain the requirements that project objectives must be consistent with. (10marks)

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