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Establishing And Managing Small Business(Entr 330)  Question Paper

Establishing And Managing Small Business(Entr 330)  

Course:Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2011



TIME : 2 HOURS
INSTRUCTIONS • Answer Question ONE and any Other TWO Questions
Question 1
a) Explain the following terms in the context of entrepreneurship.
i) Mergers
ii) Licensing
iii) Strategic alliance (10marks)
b) Discuss the economic impact of entrepreneurial firms. (10marks)
c) Analyse the social and technological forces in Kenya that suggest viable business opportunities. (10marks)

Question 2
a) The role of women in Kenya in the past has been domestic. Explain the reasons for the changing roles of women in entrepreneurship in Kenya. (10marks)
b) Explain the entrepreneurial process. (10marks)

Question 3
a) Identify and explain five competitive forces that determine industry analysis. (10marks)
b) Why is it important to develop an effective business model? (10marks)

Question 4
a) Explain the process of financial management in a firm. (10marks)
b) What are the reasons for Initial Public offer ( IPO) in a market? (10marks)

Question 5
a) Explain the key market issues for new businesses in Kenya. (10marks)
b) Discuss the internal strategies Kenyans can employ to stimulate business growth. (10marks)






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