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Bit1302 Buss209 Electronic Commerce – Distance Learning Question Paper

Bit1302 Buss209 Electronic Commerce – Distance Learning

Course:Bachelor Of Science In Information Technology

Institution: Kca University question papers

Exam Year:2014

UNIVERSITY EXAMINATIONS: 2013/2014
ORDINARY EXAMINATION FOR THE BACHELOR OF SCIENCE
IN INFORMATION TECHNOLOGY/BUSINESS INFORAMATION
TECHNOLOGY
BIT1302 BUSS209 ELECTRONIC COMMERCE – DISTANCE
LEARNING
DATE: AUGUST, 2014
TIME: 2 HOURS
INSTRUCTIONS: Answer Question ONE and any other TWO
QUESTION ONE
a) As a consultant, you have been approached to advice ABC Company Board on the
importance of Electronic Commerce. Discuss your understanding and explain each of
the following terms as used in e-commerce
i) B2B
ii) E- Procurement
iii) Value Chain.
iv) Virtual Private Networks
v) XML
(10 Marks)
b) Explain the benefits of E-commerce marketing to producers (10 Marks)
c) Outline at least four measures of web site effectiveness. (10 Marks)
QUESTION TWO
Explain the importance of the following infrastructures in e-commerce architecture.
(Use appropriate examples)
i) Security system
ii) Payment system
iii) Networks
1
iv) Databases
v) Data Services Layer
(4Marks each max 20Marks)
QUESTION THREE
a) State and explain the meaning of digital cash
b) State and explain the benefits of a commercial website
c) Discuss at least four disadvantages of e-commerce to an organization
(4 Marks)
(10 Marks)
(6 Marks)
QUESTION FOUR
Explain the various benefits in your opinion associated with E-Commerce especially in
developing countries?
(20 Marks)
QUESTION FIVE
a). Discuss at least FIVE security risks to both a firm’s website and network.
(10 Marks)
b). State and explain any FOUR models of electronic marketing
2
(10 Marks)

Bit1302 Buss209 Electronic Commerce – Distance Learning Question Paper

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