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Dit 502 Ecommerce Question Paper

Dit 502 Ecommerce

Course:Diploma In Information Technology

Institution: Kca University question papers

Exam Year:2014

UNIVERSITY EXAMINATIONS: 2013/2014
ORDINARY EXAMINATION FOR THE DIPLOMA IN
INFORMATION TECHNOLOGY
DIT 502 ECOMMERCE
DATE: AUGUST, 2014
TIME: 11/2HOURS
INSTRUCTIONS: Answer Any Three Questions
QUESTION ONE
a) E-commerce websites should be attractive. But more is needed if we are to attract
and keep customers. Discuss four features of a good e-commerce websites
[12 Marks]
b) E-commerce is a risky venture and proper SWOT analysis should be carried out.
Outline any two threats and opportunities that you would expect in relation to e-
commerce
[8 Marks]
QUESTION TWO
a) Briefly describe four components of the value chain [8 Marks]
b) Outline and differentiate between horizontal and vertical integration [6 Marks]
c) E-commerce may facilitate any part of the trade cycle. Briefly describe how
payments and after sales service may be done online
[6 Marks]
QUESTION THREE
a) While e-commerce has many advantages it also has limitations. Briefly describe
four limitations of e-commerce
[8 Marks]
b) E-commerce has affected other aspects technology and business. Outline the
impacts of e-commerce on work routine, communication and marketing
[6 Marks]
1
c) Define EDI (Electronic data interchange) [2 Marks]
d) Discuss standards as used in EDI [4 Marks]
QUESTION FOUR
a) Describe the following e-commerce platforms C2C, B2C and C2B. [9 Marks]
b) Name and outline two types of on-line advertisements [5 Marks]
c) Explain three advantages associated with e-commerce advertisements [6 Marks]
QUESTION FIVE
a) Describe Confidentiality, Integrity and Availability as used in e-commerce
security
[6 Marks]
b) Outline two ways of ensuring confidentiality in an e-commerce website [4 Marks]
c) Payment is an important aspect of all commercial transactions.
i. Give four properties of a payment system
ii. Compare and contrast cash and any one online payment system
[10 Marks]
2

Dit 502 Ecommerce Question Paper

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