Hbc2102:Introduction To Business Question Paper
Hbc2102:Introduction To Business
Course:Bachelor Of Commerce
Institution: Meru University Of Science And Technology question papers
Exam Year:2014
QUESTION ONE – (30 MARKS)
(a) Discuss the distinction between a sole proprietorship and partnership form of business organization. (10 marks)
(b) “here is an element of risk inoled in eery usiness” ith reference to the above statement discuss common risks involved in a business and suggest how you can minimize these risks. (8 marks)
(c) Discuss the various benefits of E-commerce to both the buyers and sellers. (8 marks)
(d) By use of examples differentiate between the marketing and selling concepts as used in business marketing activities. (4 marks)
QUESTION TWO – (20 MARKS)
(a) Discuss the various factors that influence the pricing decisions in a business organization. (10 marks) (b) Jane is intending to start an insurance firm. What are some factors that Jane should take into consideration before starting her business. (10 marks)
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QUESTION THREE – (20 MARKS)
(a) “artnership is a form of temporary form of usiness organiation” Explain this by use of examples. (10 marks)
(b) Discuss the various qualities that a business entrepreneur should posses. (10 marks)
QUESTION FOUR – (20 MARKS)
(a) Discuss various external environmental factors and show how they have affected business here in Kenya in recent time. (12 marks)
(b) By use of a diagram discuss the product life cycle. (8 marks)
QUESTION FIVE – (20 MARKS)
(a) What are services? Discuss the various characteristics of services. (10 marks)
(b) Discuss the various social and human objectives of a business enterprise. (10 marks)
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