Hbc2102:Introduction To Business Question Paper

Hbc2102:Introduction To Business 

Course:Bachelor Of Commerce

Institution: Meru University Of Science And Technology question papers

Exam Year:2013



QUESTION ONE – (30 MARKS)
(a) Describe four goals of a business firm. (4 Marks) (b) Describe four qualities of a sole proprietor. (4 Marks) (c) Discuss the unique characteristics of services. (4 Marks) (d) Discuss the political legal business environment in Kenya. (6 Marks) (e) Differentiate the following terms: (i) Indigenous entrepreneur and exotic entrepreneur (4 Marks) (ii) Short term business goals and long term business goals. (4 marks) (iii) Credit policy and customer service charter. (4 Marks)
QUESTION TWO – (20 MARKS)
(a) To ensure that a firm meet its objectives some considerations must be looked at. Discuss these considerations. (8 Marks) (b) Explain firms goals outlining their classifications. (12 Marks)
QUESTION THREE – (20 MARKS)
(a) Explain the following terms: (i) Just in time (2 Marks)
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(ii) Group technology (2 Marks) (iii) Quality at the source (2 Marks) (iv) Bottom round management (2 Marks) (b) Discuss the principal factors which are considered in determining the location of a manufacturing business. (6 Marks) (c) Discuss the effects of business activities on society. (6 Marks)
QUESTION FOUR – (20 MARKS)
(a) What kind of business world ill enyas managers operate in the year and beyond. (10 Marks) (b) Describe the methods that a company can use to price its products. (6 Marks) (c) Describe the economic environment in Kenya. (4 Marks)
QUESTION FIVE – (20 MARKS)
(a) Despite economic ties with foreign nations countries can be ill prepared to do business abroad, lacking the knowledge and sensitivity to adjust this business behavior in different cultural context. Discuss this statement with view of cultural differences in business. (12 Marks) (b) Define advertising. (2 Marks) (c) Describe the circumstance under which a partnership is terminated. (6 Marks)






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