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Hbc2302:Business Policy Question Paper

Hbc2302:Business Policy

Course:Bachelor Of Commerce

Institution: Meru University Of Science And Technology question papers

Exam Year:2012

QUESTION ONE – 30 MARKS
(a) Distinguish between Business Policy and Strategic Planning. (5Marks) (b) State five reasons why businesses fail. (5Marks) (c) State and explain five parties whose interest must be considered when designing business policies (included their basic needs to be catered for) (10Marks) (d) Define and state the four major components of a mission statement. (10Marks)
QUESTION TWO – 20 MARKS
Discuss five current trends in regard to environment that influence business policies and strategic plans. (20Marks)
QUESTION THREE – 20 MARKS
(a) Discuss five functions of a leader during strategy implementation. (10Marks) (b) The organizational climate can be very conducive but the implementation may fail if the implementers do not possess key characteristics. State five key characteristics of strategy implementers. (10Marks)
QUESTION FOUR – 20 MARKS
(a) Explain the five major Dimensions of Organizational Structure. (10Marks) (b) Highlight five principles of strategic planning. (10Marks)
QUESTION FIVE – 20 MARKS
According to the knowledge on strategic planning you have acquired, what should come first between strategic dimension and organizational structure dimension. (20Marks)

Hbc2302:Business Policy Question Paper

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