Hps2107:Business Communication Question Paper

Hps2107:Business Communication 

Course:Bachelor Of Commerce

Institution: Meru University Of Science And Technology question papers

Exam Year:2011



QUESTION ONE (30 MARKS)
a. efine the term ritten ommunication as use in business communication. (2 Marks) b. Outline the limitations that oral communication has as compared with oral communication. (6 Marks) c. Modern day communication involves the application of modern technologies. Using relevant examples, discuss how such technologies have impacted on business communication. (10 Marks) d. Explain four main objectives of downward communication. (8 Marks) e. Briefly discuss how the Grapevine operates. (4 Marks)
QUESFTION TWO (20 MARKS)
a. With relevant examples, explain the barriers to effective communication. (10 Marks) b. Using a diagram, outline the various steps in the communication process and explain how they are interrelated. (10 Marks)
QUESTION THREE (20 MARKS)
a. efine the meaning of the ors non- verbal communication as use in business communication. (2 Marks) b. Identify any four (4) functions of non verbal communication that managers and supervisors can apply in their dairy operations. (8 Marks)
c. With clear examples, explain five essentials necessary for effective oral communication. (10 Marks)
QUESTION FOUR (20 MARKS)
a. With the use of relevant examples, evaluate the purpose of writing business reports. (10 Marks) b. As procurement Officer in Company XYZ, write a memo to members of staff in your department asking them to forward all invoices for goods received to Finance Department within two weeks after receipt and acceptance of such goods. (10 Marks)
QUESTION FIVE (20 MARKS)
a. Using clear examples, discuss the following media of communication: i. Visual communication ii. Audio-visual communication iii. Electronic communication iv. Video conferencing (20 Marks)






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