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Dbm 1101: Introduction To Business Studies Question Paper

Dbm 1101: Introduction To Business Studies

Course:Diploma In Business Management

Institution: Mount Kenya University question papers

Exam Year:2016

MOUNT KENYA UNIVERSITY
UNIVERSITY EXAMINATION 2015/2016
SCHOOL OF BUSINESS AND ECONOMICS
DEPARTMENT OF MANAGEMENT
DIPLOMA IN BUSINESS MANAGEMENET
UNIT CODE:DBM 1101
UNIT TITTLE:INTRODUCTION TO BUSINESS
STUDIES
DATE:MARCH/APRIL 2016
TIME: 2 HOURS

ANSWER QUESTION ONE AND ANY OTHER TWO

1)a.Briefly explain the term
business studies (2mrks)
b.Identify Michael porters five
competition (10mrks)
c.Describe what is merger and list
the various classifications of
Mergers (5mrks)
d.explain what is foreign
corporation and give an example
e.Highlight and explain the five
Functions of management (5mrks)
f.Explain the following
terminologies giving examples
Where possible.
•Stockist
•Manufacturers
representatives

2)a.A firm can use various source of
finance among these are shares
Which are categorized to either
ordinary or preference
shares.outline the similarities
between these two types of
shares(10 marks)
b.A channel of distribution has
various functions. Highlight and
explain any functions of a
distribution channel (10mrks)

3)a.justify the various reasons for starting a business by an entrepreneur (10mrks)
b. In any country or state the government regulates almost everything within its boundaries.briefly explain the role of the government in business (10mrks)

4)a. Sole proprietorship is the most common form of business in kenya. Highlight reasons which makes it the most preferable business. (10mrks)
b.Recruitment and selection process are both involved in staffing of employees.Briefly define the term staffing and outline the difference between recruitment and selection (10mrks)

5)Briefly trace back the historic development of business from colonial period to date (20mrks)

Dbm 1101: Introduction To Business Studies Question Paper

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