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Htm 218:Meetings,Incentives,Conventions And Exhibitions Question Paper

Htm 218:Meetings,Incentives,Conventions And Exhibitions 

Course:Bachelor Of Science

Institution: Kenyatta University question papers

Exam Year:2015



KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2014/2015
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF SCIENCE (HOSPITALITY AND TOURISM MANAGEMENT)
HTM 218: MEETINGS, INCENTIVES, CONVENTIONS AND EXHIBITIONS
DATE: Tuesday, 31st March 2015 TIME: 2.00 p.m. — 4.00 p.m.
INSTRUCTIONS TO CANDIDATES
SECTION A IS COMPULSORY — ANSWER ALL QUESTIONS
ANSWER ANY TWO QUESTIONS FROM SECTION B
SECTION A
1. Define the following terms [10 marks]
a) Conventions
b) Attractions
c) Resort Hotels
d) Amenities
e) Outbound tourist operator
2. Discuss the historical perspective of MICE. [20 marks]
SECTION B
3. Differentiate between incentives and exhibitions in MICE tourism. [20 marks]
4. Name 5 stakeholders of MICE tourism and briefly explain the roles of each. [20 marks]
5. Discuss the MICE process of management. [20 marks]
6. Discuss 5 problem-solving and 5 decision-making skills in MICE. [20 marks]






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