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Cmm 427: Advanced Editing Question Paper

Cmm 427: Advanced Editing

Course:Bachelor Of Science In Communication And Public Relations

Institution: Moi University question papers

Exam Year:2016

MOI UNIVERSITY
SCHOOL OF HUMAN RESOURCE DEVELOPMENT
DEPARTMENT OF COMMUNICATION STUDIES
4TH YEAR 2ND SEMESTER EXAMINATIONS 2015/2016 ACADEMIC YEAR
COURSE CODE: CMM 427
COURSE TITLE: ADVANCED EDITING
TIME: 3 HOURS
INSTRUCTIONS: ANSWER FOUR QUESTIONS. QUESTION ONE IS COMPULSORY

QUESTION ONE
(a) Edit the following piece (15 marks)

Allan Wanjala 31 of Malaba, was sentenced on Thursday to 6 years in prison for conspiring to distribute Bhang. Police said during Allan's trial that he was the mastermind of a drug ring that had operated in Malba area for at least NINE Years. Three other alleged ring members have been arrested and charged but not yet tried.
In June, Allan; Jane Ambuga, 28; and John Okumu, all of Malaba, were arrested after they sold 5 kilos of bhang at an undercover officer police. Jackson admitted that he and Jane traveled numerous times to Ugando in Nov & Dec to buy bhang. Allan transported the drugs to Malaba, where he sold them. Both Jane and John are being held at Malaba Police station.

b. Explain the job descriptions of the following editors. (10 marks)

i. Editor in chief
ii. Managing editor
iii. Assigning editor
iv. Copy-desk chief
v. Web editor

QUESTION TWO

Convergence is the buzzword in today's media industry. Explain how the media industry is achieving convergence (15 marks)

QUESTION THREE

a. The most important factor in the relationship between media and consumers is credibility. What are some of the measures that an editor should take to ensure credibility? (10 marks)

b. The changing lives of media consumers are putting pressure on editors to know and understand their audiences. State how editors can achieve this. (15 marks)

QUESTION FOUR

a. Under what circumstances can a newspaper be sued for invasion of privacy (10 marks)

b. Intellectual property rights are provided for by the constitution, how can editor avoid violation of intellectual property (5 marks)

QUESTION FIVE

a. Describe how editors can help increase graphic appeal in print media (10 marks)
b. There are several kinds of captions, describe any five. (5 marks)

QUESTION SIX

a. What are the characteristics of a well-designed newspaper? (10 marks)
b. Given the limited space in many newspapers, editors usually make cuts in wire stories. State how editors chop wire story. (5 marks)

Cmm 427: Advanced Editing Question Paper

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