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Cmm 209: Communicating About Science And Technology Question Paper

Cmm 209: Communicating About Science And Technology

Course:Bachelor Of Science In Communication And Public Relations

Institution: Moi University question papers

Exam Year:2014

MOI UNIVERSITY
DEPARTMENT OF COMMUNICATION STUDIES
2ND YEAR 2ND SEMESTER EXAMINATIONS 2013/2014 ACADEMIC YEAR
BACHELOR OF SCIENCE- COMMUNICATION AND PUBLIC RELATIONS
COURSE TITLE: COMMUNICATING ABOUT SCIENCE AND TECHNOLOGY
INSTRUCTIONS: ANSWER FOUR QUESTIONS. QUESTION ONE IS COMPULSORY

1. a. The Media Owners Associations of Kenya has invited you as one of the facilitators in Scientific Writers workshop. You have been tasked to talk about "Style in Writing for Science and Technology" Explain any FIVE aspects of style you would dwell on. (15 marks)
b. Discuss FIVE key communication elements to be considered while developing science and technology messages (10 marks)

2. Discuss how the changing face of global communications is affecting science and technology communications (15 marks)

3. Discuss any FIVE roles played by the mass media in communicating Science and Technology in the contemporary world (15 marks)

4. The Ministry of Health in collaboration with the Department of Communication and Public Relations, Moi University is launching a premier vaccine of Hepatitis B among students. You have been tasked to write a report to the university about the event. Explain the key elements to consider in this type of report. (15 marks)

5. Science Journalism in Africa is still seen as Journalism of basic human needs". Discuss this statement (15 marks)

6. Your organization is publicizing new maize flour. The public is non-receptive due to the fact that the product was manufactured from maize produced under the Genetically Modified Organism (GMO) technology. How would you prepare an oral presentation to counter the public's position? (15 marks)

Cmm 209: Communicating About Science And Technology Question Paper

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