Strategic Management Question Paper

Strategic Management 

Course:Master Of Business Administration

Institution: Kenyatta University question papers

Exam Year:2010



KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2009/2010
SUPPLEMENTARY EXAMINATION FOR THE DEGREE OF MASTER OF
BUSINESS ADMINISTRATION

BBA 503:
STRATEGIC MANAGEMENT

DATE: Wednesday, 22nd September, 2010
TIME: 9.00 a.m. – 12.00 p.m.
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INSTRUCTIONS:
Attempt any FOUR questions.
ALL questions carry equal marks.
Q.1
Strategic Management is a process with a beginning but without and end. Discuss why you agree or disagree with this assertion. (25 marks)

Q.2
The environment is critical in strategy formulation and control. Discuss the factors in the External Environment and how it may affect strategic decisions in an organization of your choice. (25 marks)

Q.3
The mission and objectives are key indicators of any firms direction. State the importance of each of them and discuss the contents of a good mission statement (25 marks)

Q.4
Write brief notes on each of the following:-
i)
Social responsibility
ii)
Reasons why employees resist change and strategies to counter them.

Q.5
In relation to Business Strategy discuss the true forces porters model and its relevance to firms that operate in different industries in Kenya. (25 marks)







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