Strategic Management Seminar Question Paper

Strategic Management Seminar 

Course:Master Of Business Administration

Institution: Kenyatta University question papers

Exam Year:2009



KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2008/2009
INSTITUTE OF OPEN LEARNING (IOL)
EXAMINATION FOR THE DEGREE OF MASTER OF BUSINESS
ADMINISTRATION
BBA 611:
STRATEGIC MANAGEMENT SEMINAR

DATE: Friday, 14th August, 2009

TIME: 9.00 a.m. – 12.00 p.m.
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INSTRUCTIONS:
Attempt any FOUR questions.
Q.1
a)
Discuss the contribution of strategic management to successful management of public sector organizations in Kenya (15 marks)
b)
“The industry structure and not the firms strategy matters in determining success of any firm. Discuss. (10 marks)

Q.2
Explain the benefits and limitations of international business and the relevant strategies firms can use to enter foreign markets. (25 marks)

Q.3
Social responsibility is an important concept in strategic management. Discuss the arguments for and against this concept and the main areas in which firms need to be socially responsible. (25 marks)

Q.4
Write brief notes on each of the following:
i)
Corporate governance and role of Board of Directors in strategy formulation and control (15 marks)
ii)
Problems affecting small scale enterprises and strategies recommended to counter such problems (10 marks)

Q.5
Explain the role of each of the following in successful implementation of strategies
i)
Organizational culture (13 marks)
ii)
Organizational change (12 marks)








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