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Cmd 071: Management Skills Question Paper

Cmd 071: Management Skills

Course:Bachelor Of Commerce

Institution: Catholic University Of Eastern Africa question papers

Exam Year:2014

THE CATHOLIC UNIVERSITY OF EASTERN AFRICA
A. M. E. C. E. A
MAIN EXAMINATION
MAY-JULY 2014 TRIMESTER
FACULTY OF COMMERCE
DEPARTMENT OF MARKETING AND MANAGEMENT
CMD 071: MANAGEMENT SKILLS
Duration 2 hrs
Instructions: Answer Question ONE and ANY OTHER TWO questions
Q1.
a) Management skills have several defining factors. Citing examples from a company of your choice, discuss five major characteristics. (20 marks)
b) Discuss five main resources in the organization. (10 marks)
Q2.
a) You are the CEO of a fresh fruit company. Outline five major factors to consider when planning the operations of the organization. (10 marks)
b) What shall be the four major roles of managers in (a) above to ensure the business earns profits and satisfies customers (10 marks)
Q3. You have been invited to COCA COLA company to advise heads of department on the requirements of a well organized company. Prepare a presentation for this function. (20 marks)
Q4. As a marketing manager in a Sacco, how will you ensure that the marketing executives enjoy their work while meeting their targets? (20 marks)
*END*

Cmd 071: Management Skills Question Paper

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