Get premium membership and access revision papers, questions with answers as well as video lessons.

Entrepreneurship In Library And Information Science Question Paper

Entrepreneurship In Library And Information Science

Course:Bachelor Of Library And Information Science

Institution: Kenyatta University question papers

Exam Year:2009

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2008/2009
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF
LIBRARY AND INFORMATION SCIENCE
BLIS 305: ENTREPRENEURSHIP IN LIBRARY AND INFORMATION SCIENCE

DATE: MONDAY, 14TH SEPTEMBER 2009
TIME: 8.00 A.M. - 10.00 A.M.

INSTRUCTIONS:

Answer question One which is compulsory and carries 30 marks and any other two
questions each carrying 20 marks.

QUESTION ONE
a)
Explain any Five factors that may influence a graduate of Library and Information Science to become an entrepreneur. [10 marks]
b)
Explain the meaning of the concept brainstorming and the rules that should be followed when using the tool in generating business ideas. [10 marks]
c)
Define a business plan and explain its purposes in a business. [10 marks]
QUESTION TWO
a)
Using a well labelled diagram and short notes, describe the five stages of business life cycle. [12 marks]
b)
Analyse the role of entrepreneurship in socio-economic development in Kenya. [8 marks]
QUESTION THREE
Explain ten reasons that may make a library or information related businesses fail and possible remedies. [20 marks]
QUESTION FOUR
a)
Using “5 Ws” of marketing explain what an entrepreneur who operates a cyber café needs to know about customers. [10 marks]
b)
Discuss McClelland psychological theory of entrepreneurship and how you can use it to profile entrepreneurs. [10 marks]
QUESTION FIVE
Elaborate on the concept “Marketing Mix” and the five basic variables that an entrepreneur offering information or library services should consider when developing a marketing plan. [20 marks]

Entrepreneurship In Library And Information Science Question Paper

More Question Papers

Popular Exams