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Dbm1309/Cbm: Entrepreneurship And Small Business Development Question Paper

Dbm1309/Cbm: Entrepreneurship And Small Business Development

Course:Diploma In Business Management

Institution: Mount Kenya Unniversity question papers

Exam Year:2017

SCHOOL OF BUSINESS AND ECONOMICS
DEPARTMENT OF MANAGEMENT
DIPLOMA IN BUSINESS MANAGEMENT
UNIT CODE:DBM1309/CBM
UNIT TITLE:ENTREPRENEURSHIP AND SMALL BUSINESS DEVELOPMENT
INSTRUCTIONS:ANSWER QUESTION ONE AND ANY OTHER TWO QUESTIONS
QUESTION ONE
a)Explain the difference between entrepreneur and intrapreneur.(4 marks)
b)Explain some of the resources requirements for small enterprises.(6 marks)
c) Discuss the characteristics of small business owners (6 marks)
d) Discuss some of the strategies used to turnaround small businesses.( marks)
e) Explain the product development process. (8 marks)
QUESTION TWO
a) With the help of a diagram ,explain the product lifecycle.(10 marks)
b) Explain franchising as a growth option. (10 marks)
QUESTION THREE
a) It is more challenging for small business owners that can be used to manage cash flow in small businesses. (10 marks)
b) Creativity and innovation are important in managing a business. Explain .(10 marks)
QUESTION FOUR
a)It is more challenging for small business owners to acquire funds from financial institutions.explain. (10 marks)
b)Discuss some of the cultural factors that affect a business.(10 marks)
QUESTION FIVE
a) Explain some of the cultural factors that affect a business.(10 marks)
b) Discuss some of the technical issues of the organizational structure. (10 marks)

Dbm1309/Cbm: Entrepreneurship And Small Business Development Question Paper

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