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Dbm/Cbm2103:Introduction To Business Studies Ii Question Paper

Dbm/Cbm2103:Introduction To Business Studies Ii 

Course:Certificate/Diploma In Business Mangement

Institution: Mount Kenya University question papers

Exam Year:2018



MOUNT KENYA UNIVERSITY
SCHOOL OF BUSINESS AND ECOMOMICS
DEPARTMENT OF MANAGEMENT
CERTIFICATE/DIPLOMA IN BUSINESS MANAGEMENT
UNIT CODE:DBM/CBM2103
UNIT NAME:INTRODUCTION TO BUSINESS STUDIES II
INTRUCTIONS:ANSWER QUESTION ONE AND ANY OTHER TWO
QUESTION ONE
a) Identify the factors of production and how they are used in business.(4 marks)
b) Explain the meaning of debentures finance . (4 marks)
c) Describe the various distribution channel levels.(5 marks)
d) Explain the meaning of pricing (5 marks)
e) Explain the main objectives of a business . (3 marks)
f) Describe advantages and disadvantages of partnership.(4 marks)
g) Explain arguments against the use of social responsibility.(5 marks)
QUESTION TWO
a)Identify various ways of raising finance for a business.(12 marks)
b)Explain various classifications of mergers. (8 marks)
QUESTION THREE
a) Describe various factors that constitute the business environment.(12 marks)
b) Define business stakeholder and identify how each are likely to influence business operations. (8 marks)
QUESTION FOUR
a) Explain the functions of the stoke exchange. (10 marks)
b) Differentiate between selection and recruitment. (10 marks)
QUESTION FIVE
a) State 5 similarities between ordinary shares and preference share.(10 marks)
b) Illustrate the pricing strategies in business. (10 marks)






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