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Cmm 109: Communication And Culture Question Paper

Cmm 109: Communication And Culture 

Course:Bachelor Of Science In Communication And Journalism

Institution: Moi University question papers

Exam Year:2011



MOI UNIVERSITY
SCHOOL OF HUMAN RESOURCE DEVELOPMENT
DEPARTMENT OF COMMUNICATION STUDIES

FIRST YEAR SECOND SEMESTER EXAMINATIONS 2010/2011 ACADEMIC YEAR

COURSE CODE: CMM 109
COURSE TITLE: COMMUNICATION AND CULTURE

ANSWER FOUR QUESTIONS. QUESTION ONE IS COMPULSORY

1.
a. Improvements in communication and transportation technology have made it possible for previously stable cultures to meet in unstructured situations. Discuss how the internet has opened up lines of communication between different cultures. (10mks)

b. What is the influence of the internet among the urban youth in Kenya today? Answe the above question with reference to Facebook and its influence among youth in Kenya today. (15mks)

2. The Semiotics of Communication analyses the verbal and non-verbal codes used to transfer information between people. Discuss the different forms of non-verbal communication, giving examples from your community. (15mks)

3. Discuss the role of language in intercultural communication, giving examples from Kenya. (15mks)

4. Given the changes in modern society today, what is the role of the mass media in adult socialization in Kenya? (15mks)

5. 'A conflicting Self-image is disempowering to Kenya's Young Generation'.
Discuss the above statement with reference to the role of television in shaping a youth identity in Kenya today. (15mks)

6. Using Kenyan print media as an example, discuss the portrayal of gender stereotypes in mass media. (15mks)






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