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Entrepreneurship In Library And Information Sciences Question Paper

Entrepreneurship In Library And Information Sciences

Course:Bachelor Of Education In Library Science

Institution: Kenyatta University question papers

Exam Year:2009

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2008/2009
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF
LIBRARY AND INFORMATION SCIENCE
BLIS 305: ENTREPRENEURSHIP IN LIBRARY AND INFORMATION SCIENCE

DATE: MONDAY, 14TH SEPTEMBER 2009 TIME: 8.00 A.M. - 10.00 A.M.

INSTRUCTIONS:
Answer question One which is compulsory and carries 30 marks and any other two
questions each carrying 20 marks.

QUESTION ONE
a) Explain any Five factors that may influence a graduate of Library and Information
Science to become an entrepreneur.
[10 marks]
b) Explain the meaning of the concept brainstorming and the rules that should be
followed when using the tool in generating business ideas.
[10 marks]
c) Define a business plan and explain its purposes in a business.
[10 marks]

QUESTION TWO
a) Using a well labelled diagram and short notes, describe the five stages of
business life cycle.
[12 marks]
b) Analyze the role of entrepreneurship in socioeconomic development in Kenya.
[8 marks]

QUESTION THREE
Explain ten reasons that may make a library or information related businesses fail
and possible remedies.
[20 marks]

QUESTION FOUR
a) Using “5 Ws” of marketing explain what an entrepreneur who operates a cyber café needs
to know about customers.
[10 marks]
b) Discuss McClelland psychological theory of entrepreneurship and how you can use it to profile entrepreneurs.
[10 marks]

QUESTION FIVE
Elaborate on the concept “Marketing Mix” and the five basic variables that an entrepreneur
offering information or library services should consider when developing a marketing plan.
[20 marks]

Entrepreneurship In Library And Information Sciences Question Paper

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