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Behavior Change Communication Question Paper

Behavior Change Communication

Course:Bachelor Of Science

Institution: Kenyatta University question papers

Exam Year:2012

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2011/2012
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF SCIENCE
PPH 307: BEHAVIOR CHANGE COMMUNICATION
DATE: MONDAY, 2ND APRIL 2012 TIME: 8.00 A.M. – 10.00 A.M.
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INSTRUCTIONS: Answer Question ONE in Section A
Question TWO and Any Other TWO Questions in Section B.

SECTION A
1. Explain the following:
(i)Community Based Health Care (5 marks)
(ii)Health behaviour (5 marks)
(iii)Health-Care Organizational Strategic Planning Process (5 marks)
(iv)Interpersonal Communication with reference to Public Health (5 marks)

SECTION B

2.(i)Explain the health risks associated with drug and alcohol abuse amongst Kenyan youth.(5 marks)
(ii)Drawing on your understanding of BCC strategies, discuss ways in which you would mount and implement anti-drug advocacy. (15 marks)

3.(i)Citing pertinent examples, explain the meaning of monitoring and evaluation.
(3 marks)
(ii)Discuss the process of monitoring and evaluation of health programmes, with a focus on TB eradication in a Nairobi slum. (12 marks)

4.Write succinct explanatory notes on the following:
(i)Vision, mission and philosophy in health related planning.(6 marks)
(ii)Millenium Development Goals, with respect to health and Kenya’s Vision 2030.
(9 marks)

5.(i)Highlight the major elements of diffusion of ideas. (5 marks)
(ii)Discuss the application of diffusion theory in the promotion of nutrition programmes in rural Kenya. (10 marks)

Behavior Change Communication Question Paper

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