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Portfolio Planning And Management Question Paper

Portfolio Planning And Management 

Course:Bachelor Of Arts In Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2012



DEPARTMENT OF BUSINESS ADMINISTRATION
BSMF 326: PORTFOLIO PLANNING AND MANAGEMENT
Date: November 2, 2012
Question 1
If you are the manager of XYZ Microfinance enterprise in Nairobi County, how would you go
for recruiting of new clients? The process of recruiting clients is described as methods of
acquiring Microfinance clients. Briefly discuss them (10 marks).
Question 2
a) If you are recruited as a marketing officer to create awareness of products and services, how
are you supposed to do that? That means discuss the awareness creation process of products
and services (4 marks).
b) With the help of practical examples, explain the bases for segmentation of consumer markets
(4 markets).
c) What are the requirements
Question 3
a) Briefly discuss the steps in client recruitment (6 marks).
b) What are the features / characteristics of Grameen Methodology (4 marks)
Question 4
a) Discuss the advantages and disadvantages of group lending technologies in Microfinance
institutions (5 marks)
b) Explain the stages of group formation in Microfinance institutions (5 marks).
Question 5
a) What causes conflicts in Microfinance groups? (3 marks)
b) How do you manage conflicts in Microfinance groups? (7 marks)
Question 6
a) Discuss the main principles for lending (5 marks).
b) Discuss the standards of lending that are based on the five C’s of credit (5 marks).
Question 7
Loan portfolio management requires Microfinance institutions to periodically analyze the
performance of loan portfolios in order to collect and restate financial data to provide useful
information for decision making. Analysis of the loan portfolio therefore requires Microfinance
institutions to use ratios that are based on portfolio quality, productivity & efficiency, financial
viability / management, and profitability. Briefly discuss the loan portfolio management in
Microfinance institutions (10 marks.
Wish you good luck!!






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