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The BCG [Boston Consulting Group} matrix is a four celled matrix developed by BCG, USA. It is the most renowed corporate portfolio analysis tool. It provides a graphical representation for an organization to examine different businesses in it’s portfolio on the basis of their related market share and the industry growth rate. It is a comparative analysis of business potential and the evaluation of the environment.
According to this matrix, business could be classified as low or high according to their industry growth rate and the relative market share. Market growth rate is Industry sales this year – industry sales last year. The analysis requires that both measures be calculated for each SBU.
The BCG matrix has four cells, with the horizontal axis representing relative market share and the vertical axis denoting the market growth rate. The midpoint of relative market share is set at 1.0. If all SBU are in the same industry, the average growth rate of the industry is used. If all the SBU’s are located in different industries, then the midpoint is set at the growth rate of the economy.
The four cells matrix are stars, cash cow, question mark and dogs.
Stars; they represent business units having large market share in a fast growing industry. They may generate cash but due to the fast growing market they require huge investments to maintain their lead. SBU’S located in this cell are attractive since they are located in a robust industry and they are highly competitive. If successful, a star may become a cow when the industry matures.
Cashcow; They represents business units having large market share in a mature, slow growing industry. They require little investments to maintain yet the cash generated can be used to invest in other businesses. They are usually the core business of the organization and mostly they follow stability strategies.
Question mark: They represent business units having low market share in a high growing industry. They require huge amount of investment to maintain. They are generally new goods and services that have a good commercial prospective, therefore they require a lot of attention to determine whether the venture is viable. There is no a specific strategy that can be adopted.
Dogs: They represents businesses with low market share in a slowly growing market. They neither require huge amount of finance to maintain neither do they generate huge amount of cash. Due to low market share, these businesses face cost disadvantages.
skilled writter answered the question on April 1, 2018 at 18:17
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In this assignment, you will need to a) summarize the communication strategy of your chosen organization, b) analyze the communication strategy of your chosen organization, and c) explain how you would integrate the communication strategy into the current organization where you work or into a former organization where you have worked.
A. Summarize the Communication Strategy
Locate an article that discusses the communication strategies used by your chosen organization. After reading your chosen article, you may find the exercise below to be helpful in developing a summary paragraph. Identify the author(s) of your chosen article, and complete the following exercise:
[Insert author’s name here] discusses how innovative communication processes have helped [insert name of the organization here] resolve [insert issue here].
The top reason [insert author’s name here] holds that position is __________.
A second reason [insert author’s name here] holds that position is __________.
A third reason [insert author’s name here] holds that position is __________.
After filling in the blanks, you should have a list of the positions and claims made by the authors about your chosen organization. Shape your notes into a summary paragraph. (Do not simply include the list that you completed in the exercise above.)
Remember that the summary paragraph is where you will present information from the source. You will provide your analysis and interpretation in the following section of the paper.
B. Analyze the Communication Strategy
Be sure to include how the communication strategy impacts the organization on multiple levels. Feel free to use the four levels of sales, services, value chain, and continuous improvement as a model, which was discussed in the case study on the Dell Computer Corporation in the Unit VI Lesson. (Note: Your categories may be different.)
In the analysis portion of the assignment, discuss any problems (or potential problems) with the communications in your chosen organization, and provide potential solutions based on your research. Include ways that effective management could help to provide a solution.
C. Explain Integration Techniques
Finally, explain how this communication strategy could be integrated into your current or former workplace.
You will need to reference at least two academic sources.
Use the standard five-paragraph format (introduction/body/conclusion). APA format should be used. The assignment should be a minimum of three pages in length. Content, organization, and grammar/mechanics will be evaluated.
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i)Backward pass;
ii)Crashing; ...(Solved)
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ii)crashing;
iii)Slack;
iv)Earliest start times;
v)Critical-path activities;
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Required:
i)How would Quantitative Techniques be used to solve this problem?
ii)What would be the uncontrollable inputs?
iii)What would be the decision variables of the model? The objective function?
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production process comprises:
(a) Knitting the individual components (e.g body and arms);
(b) Sewing the components together to form the finished garment;
(c) Cleaning, finishing, pressing and folding the garments;
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Required:
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