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Advantages.
• Free gifts increases customers satisfaction,
• They enables the customers to enjoy a certain product without buying it.
• May help create loyalty to the firm or brand being promoted.
• It may induce customers to buy the product or goods worth the desired volume in order to get the gift.
Disadvantages.
• There is no assurance that the customer would buy the product after getting a free gift.
• It may be costly to the firm to give out free gifts.
• A customer may buy goods which he or she doesn’t want in order to get a gift.
• Some middlemen may keep away the gift.
skilled writter answered the question on May 12, 2018 at 16:56
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