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Mention four circumstances under which a firm can use competitive advertising

      

Mention four circumstances under which a firm can use competitive advertising.

  

Answers


Dominic
• If the firm wants to attract more buyers
• If the firm wants to regain already existing customers
• If the firm is launching a new good
• If the firm intends to fight off new competitors in the market

Dominic Onsase answered the question on October 27, 2018 at 18:01


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