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Five functions of business letters in the enterprise
Convey information
The basic purpose of any business letter is to convey information regarding business activities. Information can be transmitted through business letter to customers, suppliers, debtors, government authorities, financial institutions, bank and insurance companies and to any other parties related with the business.
Conclude transaction
This is one of the specific purposes of business letter. To conclude in completed transactions business letters are frequently used.
Creation of demand
Business letters especially circular letters used to create demand for new products. Circular letters can communicate to many people at the same time
Creation of goodwill
In this electronic era messages can be sent within few seconds? through-electronic media but a well decorated business letter has its own importance in creation positive image of the company.
Expansion of business
Through goodwill messages and through circular letters existing market can be expanded.
Establishment of relationship:
„'Another important purpose of business letter is, it helps to establish mutual relationship with the customers, suppliers and with the other interested parties.
Evidence:
Business letters' are also used to maintain documentary evidence. Letters can be preserved for future reference.
marto answered the question on February 5, 2019 at 06:35
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