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Mention four limitations of advertising as a means of sales promotion

      

Mention four limitations of advertising as a means of sales promotion

  

Answers


sharon
-Its expensive to the producer who may have to go through advertising agencies.
-May be misleading or deceitful since they create unproductive competition.
-The consumer is penalised in terms of prices since advertising costs are passed over to him her.
-Creates mechanical buying particularly for permanently advertised products
-Some advertisements are nasty and dirty hence leads to decay of good morals

sharon kalunda answered the question on February 28, 2019 at 13:37


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