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(i) Decrease in consumers income
(ii) Unfavourable changes in tastes fashions and preferences of consumers
(iii) Unfavourable government policies e.g. increase in taxation
(iv) Increase in price of compliments/decrease in price of the commodity
(v) Unfavourable terms of sale e.g. short credit periods and lack of discounts
(vi) Uneven/unfair distribution of income among consumers
(vii) Decrease in the size of the population
(viii) Unfavourable seasonal changes
Kavungya answered the question on April 3, 2019 at 09:51
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