A Questionnaire – Refers to a research instrument that consists of a set of either printed or written questions designed for the purpose of gathering information from the respondents. It is a popular means of collecting data.
Advantages.
- Questionnaires are cost-efficient especially the use of online and mobile surveys. Costs such as printing cost, stamp cost etc. aren’t there.
- It fast and easy method of collecting data with the use of online and mobile tools.
- Scalability – It can cover a large number of people or organizations anywhere in the world.
- It is easy for one to analyze results without background in statistics or scientific research with the use of built-in tools.
- the use of online and e-mail surveys, user anonymity is possible.
- It avoids embarrassment on the part of the respondent.
- There are no prior arrangements required.
Disadvantages.
- Dishonest respondents – The respondents may not be 100% truthful with their answers.
- There may be differences in understanding and interpretation of the questionnaire especially in a situation where there is no one to explain the questionnaire fully to respondents.
- Questionnaires cannot fully capture the emotional or the feelings of the respondents.
- There may be low response rate from the respondents.
- Designing questionnaires is not easy as one needs to consider various factors for example. the intended respondents etc.
- It may be difficult for illiterate respondents to read and understand the questionnaires.
Time delay, for example. waiting for the responses to be returned.
Kchris answered the question on April 11, 2019 at 13:53
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