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State six competing/alternative concepts under which business and other organizations conduct their marketing activities.

State six competing/alternative concepts under which business and other organizations conduct their marketing activities.

Answers

- The Production Concept
- The Product Concept
- The Selling Concept
- The Marketing Concept
- The Societal Marketing Concept
- Relationship marketing/management/Customer relationship management

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Lellah answered the question on November 3, 2021 at 07:48

Next: Define marketing orientation.
Previous: Define production philosophy/concept.

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