Get premium membership and access questions with answers, video lessons as well as revision papers.
a) Products must be culturally acceptable in terms of design and use by society.
b) Promotional messages must be designed in the form and symbols recognized and meaningful to the market (culture)
c) Marketing activities are judged in a cultural context for acceptance or rejection
Lellah answered the question on November 3, 2021 at 12:13
- What elements does the political/legal environment comprise of?(Solved)
What elements does the political/legal environment comprise of?
Date posted: November 3, 2021. Answers (1)
- Name economic factors that marketers need to be concerned with that impact their marketing decisions.(Solved)
Name economic factors that marketers need to be concerned with that impact their marketing decisions.
Date posted: November 3, 2021. Answers (1)
- Define economic environment. (Solved)
Define economic environment.
Date posted: November 3, 2021. Answers (1)
- Highlight ways in which natural factors may influence business activities.(Solved)
Highlight ways in which natural factors may influence business activities.
Date posted: November 3, 2021. Answers (1)
- Briefly explain what company?s customers consist of.(Solved)
Briefly explain what companys customers consist of.
Date posted: November 3, 2021. Answers (1)
- What are the factors within a company's operating environment that determine a company's success in achieving its objectives?(Solved)
What are the factors within a company's operating environment that determine a company?s success in achieving its objectives?
Date posted: November 3, 2021. Answers (1)
- Define a macro - marketing environment.(Solved)
Define a macro-marketing environment.
Date posted: November 3, 2021. Answers (1)
- Define environmental planning.(Solved)
Define environmental planning.
Date posted: November 3, 2021. Answers (1)
- Define marketing environment.(Solved)
Define marketing environment.
Date posted: November 3, 2021. Answers (1)
- What are the differences between selling concept and marketing philosophy/concept?(Solved)
What are the differences between selling concept and marketing philosophy/concept?
Date posted: November 3, 2021. Answers (1)
- Explain the four components that characterize holistic marketing.(Solved)
Explain the four components that characterize holistic marketing.
Date posted: November 3, 2021. Answers (1)
- What does holistic marketing concept state?(Solved)
What does holistic marketing concept state?
Date posted: November 3, 2021. Answers (1)
- Give applications of relationship marketing concept.(Solved)
Give applications of relationship marketing concept.
Date posted: November 3, 2021. Answers (1)
- What assumptions does relationship marketing concept make?(Solved)
What assumptions does relationship marketing concept make?
Date posted: November 3, 2021. Answers (1)
- What does the relationship marketing concept focus on?(Solved)
What does the relationship marketing concept focus on?
Date posted: November 3, 2021. Answers (1)
- Define relationship marketing concept.(Solved)
Define relationship marketing concept.
Date posted: November 3, 2021. Answers (1)
- What assumptions does societal marketing concept make?(Solved)
What assumptions does societal marketing concept make?
Date posted: November 3, 2021. Answers (1)
- Give applications of societal marketing concept.(Solved)
Give applications of societal marketing concept.
Date posted: November 3, 2021. Answers (1)
- What are the advantages of societal marketing concept?(Solved)
What are the advantages of societal marketing concept?
Date posted: November 3, 2021. Answers (1)
- What are the limitations of societal marketing concept?(Solved)
What are the limitations of societal marketing concept?
Date posted: November 3, 2021. Answers (1)