What are the roles of a complete environmental scanning system?

      

What are the roles of a complete environmental scanning system?

  

Answers


Lellah
a. Monitor trends, issues and events and study their implications.
b. Develop forecasts, scenarios and issues analysis as input to strategic decision- making.
c. Provide a focal point for the interpretation and analysis of environmental information identified by other people in the company.
d. Establish a library or database for environmental information.
e. Provide a group of internal experts on external affairs.
f. Disseminate information on the business environment through newsletters, reports and lectures.
g. Evaluate and revise the scanning system itself by applying new tools and procedures.

Lellah answered the question on November 3, 2021 at 13:06


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