Irrespective of the orientation adopted, business policies should have the following characteristics:
• Must have best mix between the environment and the resources.
• Must create a match between the internal and external environment.
• Must be intellectual in nature.
• Must be entrepreneurial- (opportunity based)
• Must incorporate all or majority of the stakeholders.
• Must have long term perspective.
• Must incorporate continuous environmental evaluation.
• Must be flexible.
• Must be customer focused/demand driven/market focused.
Titany answered the question on November 30, 2021 at 06:23
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