List strategies that a production company will adapt to Enhance Customer Satisfaction

1. Measures and monitor satisfaction consciously. Such measurements are needed to track
trends, diagnose problems and to link to other customer focused strategies.
2. Establish and maintain contact wit customers and develop effective yardsticks to measure
progress at all levels and undertake customer surveys to enable effective follow-up with
customers.
3. Focus on analyze processes for successful customer orientation .
4. Promote a culture of empowerment, leadership and customer care. A customer satisfaction
strategy requires that the Company’s customer focus and quality values be integrated into
day-to-day leadership and management to the extent that it becomes part of the
organizational operations.
5. Develop a commitment of trust, confidence and commitment to customers. The success of a
customer satisfaction plan requires an explicit and real commitment on the apart of the
organization to its customers. To promote trust and confidence in its products and services,
the Company must show commitment to deal with customers concerns. Commitment to
customers involves not only examining their current needs and expectations, but also
anticipating expectation.

6. Design the product or service delivery system to meet customers needs. This starts from the
definition of the product / service concept culminates in planning the characteristics of the
product / service to b supplied. Designing the characteristics of the production delivery
system starts from the customer’s needs and expectations. This requires eliciting both he
implicit and explicit customer requirements and expectations have been elicited customer
priorities must be highlighted which help in developing and standardizing the product
service.
7. Provide education and training for employees. Practices regarding employees education and
training should be designed to ensure that these activities provided the knowledge and skills
employees nee to achieve customer satisfaction. Content of education and training may
include quality awareness, leadership, problem solving meeting customers requirements, and
processes analyzing among others. Employees need appropriate coping and problem solving
skills to handle difficult customers as well as their own feelings during such encounters.

8. Rewards and recognition are the fundamental requirements for motivating people. With the
appreciation of the importance of customer satisfaction, the management reward and
encourage behavior based on personal initiative and on enhancing customer satisfaction,
rather than on hierarchy.

9. Honor the promises made to the customers. Promising exactly what will ultimately be
delivered would seem logical and the most appropriate strategy to manage customer
satisfaction, hence marketers need to be careful when designing marketing campaigns and
activities, so that they avoid making promises that are difficult to honor.

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NatalieR answered the question on May 9, 2022 at 12:38