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- It is a systematic approach to organization improvement that applies behavioral science theory and research in order to increase individual and organizational well being and effectiveness.
- It is the process of increasing organizational effectiveness and facilitating personal and organizational change through the use of interventions driven by social and behavioral science knowledge.
- Warren Bannis (1969), defines organizational development as response to change and a complex education strategy intended to change beliefs, attitudes, values and structures of an organization so that they can better adapt to technology, market and challenges.
- Richard Beckhard (1969), defines organizational development as an effort that is planned organization wide and managed from the top to increase organizational effectiveness through intervention in the organization process using behavioral science knowledge.
- Thus: organizational development is any process or activity based on behavioural science aimed at improving or developing knowledge, productivity, expertise, income, interpersonal relationship satisfaction for personal, group or organization gain. It can be done through facilitating, consulting, coaching, training and designing.
francis1897 answered the question on August 25, 2022 at 10:50
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